Project Description
The project
Slowing is a sustainable clothing brand that invests in friendly fabrics with very small
environmental impact. It’s patterns are created using block printing, an ancient printing
technique, where artisans hand-carved the desired pattern into a wooden block. It was
imperative that this connection with nature was shown through the website.
The project
Slowing is a sustainable clothing brand that invests in friendly fabrics with very small environmental impact. It’s patterns are created using block printing, an ancient printing technique, where artisans hand-carved the desired pattern into a wooden block. It was imperative that this connection with nature was shown through the website.
Poppins
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€£¥¢:;,.*
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HEX: 597356
RGB: 89, 115, 86
HEX: 484D56
RGB: 72, 77, 86
HEX: F0EADA
RGB: 240, 234, 218
The landing page
By understanding the user and their needs we were able to determine how to comunicate the brand’s values. Colors and shapes were thought to create a welcoming and friendly environment that focus on the connection to the earth.
The landing page
By understanding the user and their needs we were able to determine how to comunicate the brand’s values. Colors and shapes were thought to create a welcoming and friendly environment that focus on the connection to the earth.
Illustrations and animations
By creating some illustrations and giving them life we managed to give an extra meaningful
layer to the website while showing the connection of the brand with our planet.
layer to the website while showing the connection of the brand with our planet.
Illustrations and animations
By creating some illustrations and giving them life we managed to give an extra meaningful layer to the website while showing the connection of the brand with our planet.
Overall
Slowing is betting in new alternetives that contribute to a better future. With the connection
with eacheother and the planet constantly present in their brand we’ve created an easy way
to share their products with everyone.
Overall
Slowing is betting in new alternetives that contribute to a better future. With the connection with eacheother and the planet constantly present in their brand we’ve created an easy way to share their products with everyone.
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